Audience Research and Analysis...

We asked this question because the gender of the person can determine what music they prefer, females generally prefer female solo artists, such as Rihanna and Beyonce and will enjoy songs like 'We Run The World' by Beyonce because they are aimed for women specifically. Males will generally prefer artists like Jay-Z or Lil-Wayne, as they are aimed at males in general.
We also had to ask this question because our music video will be aimed at a female target audience and a small percentage of the male audience.

We needed to find out what age they were, so that we could determine whether or not our music video would appeal to them in any way. Our music video is aimed at teenagers to young adults and from the chart there is a high percentage of them that took the survey. This means we'll get good feedback.

We asked this question because when you're part of a religion you are usually steered towards and away from certain types of music. We wanted to see if our music video would appeal to the majority of religions.

We needed to know how people accessed their music, this would help us predict if people would watch our music video or just download the song. The highest percentage was YouTube, which could be good if they watch the music video. It could also be bad if they just want the audio or the lyrics.

We chose this question because our music video is from the R&B genre so it would be good to see if people preffered that genre more than others. Some people did choose 'inbetween' so it might mean that they don't like it as much as the people who listen to mainly R&B.

We chose this question because our video is narrative/performance, so we needed to see whether our audience would be entertained by watching a hybrid music structure. From the chart the hybrid catergory is higher than the other catergories which means that we have a higher chance of appealing to that audience.

We asked this question because we were wondering what they preffered to watch while on YouTube. This will help us to determine whether people will watch our music video or ignore it.

We chose these catergories because they are the most famous and popular in the media. Our music video is performance which is a technique that Beyonce frequently uses.

We chose this question because it will affect the positive or negative feedback we get concerning the emotions of the video. Our Music Video is a mixture of both because the lyrics feature both sad and happy verses.

We chose this question because this is our main idea for our music video, we needed to know whether or not it would appeal to teenagers or not. From the chart, both catergories are nearly equal, which means that it might not appeal to the majority ofour selected audience.